Analytics

AWS will end support for Amazon Pinpoint on October 30, 2026,, and is no longer accepting any new users as of May 20 (see the linked doc). The guidance is to use AWS End User Messaging for push notifications and SMS, Amazon Simple Email Service for sending emails, Amazon Connect for campaigns, journeys, endpoints, and engagement analytics. Pinpoint recommends Amazon Kinesis for event collection and mobile analytics.

Set up Amplify Analytics

The Analytics category enables you to collect analytics data for your app. The Analytics category comes with built-in support for Amazon Pinpoint and Amazon Kinesis (Kinesis support is currently only available in the Amplify JavaScript library). The Analytics category uses Amazon Cognito Identity pools to identify users in your app. Cognito allows you to receive data from authenticated and unauthenticated users in your app.

Record events

Learn how to record analytics events using Amplify.

Update Endpoint

he Analytics category enables you to collect analytics data for your app. The Analytics category comes with built-in support for Amazon Pinpoint and Amazon Kinesis (Kinesis support is currently only available in the Amplify JavaScript library). The Analytics category uses Amazon Cognito Identity pools to identify users in your App. Cognito allows you to receive data from authenticated, and unauthenticated users in your App.

Automatically track sessions

The Amplify analytics plugin records when an application opens and closes. This session information can be viewed either from your local computer’s terminal or the AWS Console for Pinpoint.

Enable and disable analytics

Learn how to enable and disable analytics using Amplify.

Streaming analytics data

The Amazon Kinesis analytics provider allows you to send analytics data to an Amazon Kinesis stream for real-time processing.

Create a custom plugin

The Analytics category enables you to collect analytics data for your app. The Analytics category comes with built-in support for Amazon Pinpoint and Amazon Kinesis (Kinesis support is currently only available in the Amplify JavaScript library). The Analytics category uses Amazon Cognito Identity pools to identify users in your App. Cognito allows you to receive data from authenticated, and unauthenticated users in your App.

Storing analytics data

The Amazon Kinesis Firehose analytics provider allows you to send analytics data to an Amazon Kinesis Firehose stream for reliably storing data.

Personalized recommendations

Amazon Personalize can create recommendations by using event data, historical data, or a combination of both. The event data can then be used to create recommendations.

Use existing AWS resources

Configure the Amplify Libraries to use existing Amazon Pinpoint resources by referencing them in your configuration.